{"id":7757,"date":"2019-02-27T11:57:59","date_gmt":"2019-02-27T02:57:59","guid":{"rendered":"https:\/\/web-app-staging.com\/watanabe\/wp\/?p=7757"},"modified":"2024-11-20T23:38:11","modified_gmt":"2024-11-20T14:38:11","slug":"%e3%82%a4%e3%83%b3%e3%83%95%e3%83%ab%e3%82%a8%e3%83%b3%e3%82%b5%e3%83%bc%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e5%8a%b9%e6%9e%9c%e3%81%a8%e6%ad%a3%e3%81%97%e3%81%84","status":"publish","type":"post","link":"https:\/\/profuku.com\/magazine\/article\/32\/","title":{"rendered":"\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3068\u6b63\u3057\u3044\u52b9\u679c\u6e2c\u5b9a\u306e\u65b9\u6cd5"},"content":{"rendered":"<p class=\"text\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306b\u3064\u3044\u3066\u3001\u3042\u306a\u305f\u306f\u3069\u306e\u7a0b\u5ea6\u77e5\u3063\u3066\u3044\u307e\u3059\u304b\uff1f<\/p>\n<p 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class=\"text\">\u4f8b\u3048\u3070\u30d5\u30a9\u30ed\u30ef\u30fc\u304c1000\u4eba\u306e\u4eba\u30681\u4e07\u4eba\u306e\u4eba\u3067\u306f\u3001\u4f1d\u3048\u3089\u308c\u308b\u4eba\u6570\u308210\u500d\u5dee\u304c\u3042\u308a\u307e\u3059\u3002\u5ba3\u4f1d\u5f8c\u306b\u3069\u308c\u3060\u3051\u52b9\u679c\u304c\u5f97\u3089\u308c\u308b\u304b\u306f\u4f01\u753b\u5185\u5bb9\u3084\u30c7\u30a3\u30ec\u30af\u30b7\u30e7\u30f3\u306b\u3082\u3088\u308a\u307e\u3059\u304c\u3001\u4eba\u6570\u3084\u652f\u6301\u3059\u308b\u5c64\u304c\u308f\u304b\u308b\u3060\u3051\u3067\u3082\u3042\u308b\u7a0b\u5ea6\u306e\u4e88\u6e2c\u306f\u3067\u304d\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u30de\u30a4\u30af\u30ed\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u30de\u30c3\u30c1\u30f3\u30b0\u3067\u304d\u308b\u30b5\u30fc\u30d3\u30b9\u300cTELLER(\u30c6\u30e9\u30fc)\u300d\u306e\u6599\u91d1\u4f53\u7cfb\u306b\u3082\u3001\u4ee5\u4e0b\u306e\u8a18\u8ff0\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u201d\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3054\u3068\u306b\u6599\u91d1\u304c\u7570\u306a\u308b\u5f93\u6765\u306e\u30ad\u30e3\u30b9\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u3068\u306f\u7570\u306a\u308a\u3001SNS\u6295\u7a3f\u306b\u304a\u3051\u308b\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306b\u5fdc\u3058\u3066\u6599\u91d1\u304c\u767a\u751f\u3059\u308b\u30b7\u30f3\u30d7\u30eb\u306a\u5f93\u91cf\u8ab2\u91d1\u4f53\u7cfb\u3002\u201d<\/p>\n<p class=\"text\">\u51fa\u5178\uff1a<a href=\"https:\/\/www.spicebox.co.jp\" target=\"\u201d_blank\u201d\" class=\"link link-icon\" rel=\"noopener noreferrer\">\u56fd\u5185\u6700\u5927\u7d1a\u306e\u30de\u30a4\u30af\u30ed\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cTELLER(\u30c6\u30e9\u30fc)\u300d<\/a><\/p>\n<p 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list-02\">\n<li>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306b\u5408\u308f\u305b\u305f\u5546\u54c1\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046<\/li>\n<li>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u5165\u5ff5\u306a\u6253\u3061\u5408\u308f\u305b<\/li>\n<li>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u4f7f\u3044\u5206\u3051<\/li>\n<li>\u30b9\u30c6\u30de\u306e\u3088\u3046\u306b\u308f\u3056\u3068\u3089\u3057\u304f\u898b\u305b\u306a\u3044\u6f14\u51fa<\/li>\n<\/ul>\n<\/div>\n<p class=\"text\">\u3068\u3044\u3063\u305f\u3053\u3068\u3092\u610f\u8b58\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306f\u3001\u4eba\u306b\u3088\u3063\u3066\u3069\u306e\u3088\u3046\u306a\u30a4\u30e1\u30fc\u30b8\u3092\u6301\u3063\u3066\u3044\u308b\u304b\u304c\u9055\u3044\u307e\u3059\u3002<\/p>\n<p 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class=\"text\">1\u3064\u6ce8\u610f\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u306e\u304c\u3001\u30b9\u30c6\u30eb\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u3053\u3068\u3067\u3059\u3002\u3042\u305f\u304b\u3082\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u672c\u4eba\u304c\u81ea\u767a\u7684\u306b\u5ba3\u4f1d\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u898b\u3048\u308b\u3068\u3001\u3084\u3089\u305b\u611f\u304c\u51fa\u3066\u3057\u307e\u3044\u4fe1\u7528\u3092\u5931\u3046\u306a\u3069\u306e\u9006\u52b9\u679c\u306b\u7e4b\u304c\u308b\u3053\u3068\u3082\u3002\u5fc5\u305a\u4f01\u696d\u304b\u3089\u306ePR\u3068\u3044\u3046\u3053\u3068\u3092\u660e\u8a18\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2 class=\"ttl parts-ttl parts-ttl-1\"><strong>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u6e2c\u5b9a<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2947\" src=\"http:\/\/profuku.com\/magazine\/wp-content\/uploads\/2019\/02\/8f1d05979ef1346491e7ceecb6f1f010.jpg\" alt=\"\" width=\"800\" height=\"533\" \/><\/p>\n<p class=\"text\">\u4f01\u696d\u306e\u30cb\u30fc\u30ba\u306b\u3088\u3063\u3066\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5177\u4f53\u7684\u306a\u76ee\u6a19\u8a2d\u5b9a\u3084\u6570\u5024\u306f\u7570\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u307e\u305a\u306f\u3053\u308c\u3089\u306eKPI\u3084KGI\u3092\u8a2d\u5b9a\u3057\u3001\u52b9\u679c\u6e2c\u5b9a\u3092\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u307e\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">KPI\u306f\u3001\u76ee\u6a19\u9054\u6210\u306b\u5fc5\u8981\u306a\u9805\u76ee\u306e\u3053\u3068\u3002KGI\u306f\u4f01\u696d\u3084\u4e8b\u696d\u5168\u4f53\u306e\u76ee\u6a19\u306e\u3053\u3068\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u6765\u6708\u306e\u58f2\u4e0a\u76ee\u6a19\u3092\u25cb\u5104\u5186\u3068\u8a2d\u5b9a\u3059\u308b\u306e\u304cKGI\u3001\u305d\u306e\u6570\u5024\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306a\u300c\u4e88\u7d04\u4ef6\u6570\u300d\u3084\u300c\u6210\u7d04\u7387\u300d\u306a\u3069\u306e\u9805\u76ee\u304cKPI\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u305d\u3057\u3066\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5f93\u6765\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u52b9\u679c\u6e2c\u5b9a\u3068\u3044\u304f\u3064\u304b\u9055\u3044\u304c\u3042\u308b\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u5177\u4f53\u7684\u306b\u306f\u3001<\/p>\n<div class=\"enclosing enclosing-02\">\n<ul class=\"list list-02\">\n<li>1\u3064\u306e\u5546\u54c1\u3054\u3068\u306e\u8cfc\u5165\u4ef6\u6570\u3084\u8cfc\u5165\u7387(CVR)\u3060\u3051\u3067\u306a\u304f\u30011\u4eba\u304c\u3069\u308c\u3060\u3051\u8cfc\u5165\u3059\u308b\u304b(LTV)\u306b\u6ce8\u76ee\u3059\u308b<\/li>\n<li>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u62e1\u6563<\/li>\n<\/ul>\n<\/div>\n<p class=\"text\">\u306a\u3069\u3067\u3059\u3002<\/p>\n<p class=\"text\">CVR\u3068\u306f\u3001\u5b9f\u969b\u306b\u9867\u5ba2\u304c\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u308a\u4f1a\u54e1\u767b\u9332\u3059\u308b\u306a\u3069\u306e\u6210\u679c\u306e\u5272\u5408\u306b\u306a\u308a\u307e\u3059\u3002WEB\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u6570(PV)\u304c100\u4eba\u3068\u3057\u3066\u3001\u305d\u3053\u304b\u3089\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u4eba\u304c20\u4eba\u3044\u308c\u3070\u3001CVR\u306f20\uff05\u3068\u3044\u3046\u6570\u5024\u3067\u8868\u305b\u307e\u3059\u3002<\/p>\n<p class=\"text\">CVR\u304c20\uff05\u306a\u3089\u3001PV\u304c300\u4eba\u306b\u306a\u3063\u305f\u969b\u306b\u306f60\u4eba\u304c\u8cfc\u5165\u3059\u308b\u3068\u3044\u3046\u671f\u5f85\u5024\u304c\u4e88\u6e2c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u3057\u304b\u3057\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u30011\u56de\u306e\u8cfc\u5165\u5b9f\u7e3e\u3060\u3051\u3067\u306a\u304f\u30011\u4eba\u306e\u9867\u5ba2\u304c\u7d99\u7d9a\u3057\u3066\u3069\u308c\u3060\u3051\u306e\u91d1\u984d\u3092\u4f7f\u3046\u306e\u304b\u3068\u3044\u3046LTV\u3082\u91cd\u8981\u8996\u3055\u308c\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u96fb\u901a\u306e\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u52b9\u679c\u306b\u95a2\u3059\u308b\u8abf\u67fb\u3067\u306f\u300110\u301c40\u4ee3\u306e\u7537\u5973\u3067\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306b\u7d39\u4ecb\u3055\u308c\u305f\u5546\u54c1\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u30e1\u30fc\u30ab\u30fc\u306b\u597d\u611f\u3092\u6301\u3064\u4eba\u306f\u7d0480\uff05\u307b\u3069\u3002\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u304f\u306a\u308b\u4eba\u3082\u7d0475\uff05\u3044\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u53c2\u8003\uff1a<a href=\"https:\/\/dentsu-ho.com\/articles\/6244\" target=\"\u201d_blank\u201d\" class=\"link link-icon\" rel=\"noopener noreferrer\">\u96fb\u901a\u5831\u300c\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u63a8\u5968\u304c\u52b9\u679c\u3092\u6301\u3064\u5546\u54c1\u30b8\u30e3\u30f3\u30eb\u3068\u306f\uff1f\u300d<\/a><\/p>\n<p class=\"text\">\u3064\u307e\u308a\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u30d5\u30a1\u30f3\u3067\u3042\u308c\u30701\u56de\u3060\u3051\u306e\u8cfc\u5165\u306b\u6b62\u307e\u3089\u306a\u3044\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u305f\u3081\u3001\u901a\u5e38\u306eCVR\u3067\u306f\u8a08\u308a\u304d\u308c\u306a\u3044\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u307e\u305f\u3001\u901a\u5e38\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3088\u308a\u3082\u4f01\u696d\u3084\u5546\u54c1\u306b\u611b\u7740\u3092\u6301\u3063\u3066\u304f\u308c\u308b\u53ef\u80fd\u6027\u3082\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002\u3053\u308c\u304c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u62e1\u6563\u3067\u3059\u3002\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u5ba3\u4f1d\u306b\u3088\u308a\u3001\u3044\u3044\u306d\u3084\u30d5\u30a9\u30ed\u30fc\u3001\u30ea\u30c4\u30a4\u30fc\u30c8\u306a\u3069\u304c\u4ed8\u304d\u3084\u3059\u304f\u306a\u308a\u3001\u305d\u308c\u3089\u306e\u6570\u5024\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6e2c\u308c\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u5148\u307b\u3069\u306e\u8abf\u67fb\u8cc7\u6599\u3067\u3001\u7d0475\u301c80\uff05\u306e\u4eba\u304c\u5546\u54c1\u3092\u8eab\u8fd1\u306b\u611f\u3058\u3066\u597d\u611f\u3092\u6301\u3064\u3053\u3068\u304b\u3089\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u4e0a\u304c\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p class=\"text\">\u305d\u3057\u3066\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306b\u3088\u3063\u3066\u3001\u5f71\u97ff\u3092\u4e0e\u3048\u308bSNS\u306e\u5834\u306f\u9055\u3044\u307e\u3059\u3002\u4f8b\u3048\u3070Twitter\u3084Facebook\u3001\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u306a\u3069\u306e\u30b5\u30fc\u30d3\u30b9\u3054\u3068\u3067\u3059\u3002\u5b9f\u969b\u306b\u52b9\u679c\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5\u3082\u3001\u3053\u308c\u3089\u306e\u30b5\u30fc\u30d3\u30b9\u5358\u4f4d\u3067\u67d4\u8edf\u306b\u5bfe\u5fdc\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u3067\u306e\u52b9\u679c\u6e2c\u5b9a<\/strong><\/h3>\n<p class=\"text\">\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u3067\u306f\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u4f5c\u6210\u3059\u308b\u3068\u3001\u6295\u7a3f\u306b\u5bfe\u3059\u308b\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u78ba\u8a8d\u3067\u304d\u308b\u300cInstagram\u30a4\u30f3\u30b5\u30a4\u30c8\u300d\u304c\u5229\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u300cInstagram\u30a4\u30f3\u30b5\u30a4\u30c8\u300d\u3067\u306f\u3001<\/p>\n<div class=\"enclosing enclosing-02\">\n<ul class=\"list list-02\">\n<li>\u30d5\u30a9\u30ed\u30ef\u30fc\u6570<\/li>\n<li>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3<\/li>\n<li>\u30ea\u30fc\u30c1<\/li>\n<li>\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u30d3\u30e5\u30fc<\/li>\n<li>\u3044\u3044\u306d\u6570<\/li>\n<li>\u30b3\u30e1\u30f3\u30c8\u6570<\/li>\n<li>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/li>\n<\/ul>\n<\/div>\n<p class=\"text\">\u306a\u3069\u306e\u6570\u5024\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u306f\u3001\u4e3b\u306b\u304a\u3057\u3083\u308c\u306a\u5199\u771f\u6295\u7a3f\u3084\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3092\u591a\u6570\u4ed8\u3051\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u7406\u7531\u306f\u3001\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u3044\u308b\u4eba\u4ee5\u5916\u306e\u6295\u7a3f\u304c\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306b\u6d41\u308c\u306a\u3044\u3053\u3068\u3001\u3044\u3044\u306d\u306a\u3069\u3067\u62e1\u6563\u3055\u308c\u306b\u304f\u3044\u3053\u3068\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u306a\u304b\u306a\u304b\u76ee\u306b\u3064\u304b\u306a\u3044\u305f\u3081\u3001\u8cea\u306e\u9ad8\u3044\u6295\u7a3f\u3067\u8208\u5473\u3092\u6301\u3063\u3066\u3082\u3089\u3044\u9069\u5207\u306a\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u3067\u3001\u72d9\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u898b\u305b\u308b\u3088\u3046\u306a\u5de5\u592b\u304c\u5fc5\u8981\u306a\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u305d\u306e\u305f\u3081\u3001\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u300d\u304c\u6700\u3082\u91cd\u8981\u306aKPI\u3068\u8a00\u3048\u307e\u3059\u3002\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306f\u6295\u7a3f\u306b\u4ed8\u3044\u305f\u3044\u3044\u306d\u3084\u30b3\u30e1\u30f3\u30c8\u306e\u6570\u3067\u3059\u3002\u3069\u308c\u3060\u3051\u306e\u4eba\u304c\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u3066\u3001\u7a4d\u6975\u7684\u306b\u95a2\u308f\u3063\u3066\u304f\u308b\u306e\u304b\u3092\u6570\u5024\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u8a18\u4e8b\u306e\u8cea\u304c\u9ad8\u3051\u308c\u3070\u3001\u3088\u308a\u591a\u304f\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u6570\u306b\u7e4b\u304c\u308a\u307e\u3059\u3057\u3001\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3067\u8a55\u4fa1\u304c\u4e0a\u304c\u308a\u691c\u7d22\u306b\u5f15\u3063\u304b\u304b\u308a\u3084\u3059\u304f\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>Twitter\u3067\u306e\u52b9\u679c\u6e2c\u5b9a<\/strong><\/h3>\n<p class=\"text\">Twitter\u3067\u306f\u57fa\u672c\u6a5f\u80fd\u3068\u3057\u3066\u3001KPI\u6570\u3092\u95b2\u89a7\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u9805\u76ee\u306b\u306f\u3001<\/p>\n<div class=\"enclosing enclosing-02\">\n<ul class=\"list list-02\">\n<li>\u3044\u3044\u306d\u6570<\/li>\n<li>\u30ea\u30c4\u30a4\u30fc\u30c8\u6570<\/li>\n<li>\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u306e\u30af\u30ea\u30c3\u30af\u6570<\/li>\n<li>\u6295\u7a3f\u306e\u8a73\u7d30\u306e\u30af\u30ea\u30c3\u30af\u6570<\/li>\n<li>\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/li>\n<li>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3<\/li>\n<\/ul>\n<\/div>\n<p class=\"text\">\u306a\u3069\u306e\u6570\u5024\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">Twitter\u306e\u7279\u6027\u3068\u3057\u3066\u3001\u3044\u3044\u306d\u3084\u30ea\u30c4\u30a4\u30fc\u30c8\u306b\u3088\u308a\u6295\u7a3f\u304c\u3068\u3066\u3082\u62e1\u6563\u3057\u3084\u3059\u3044\u3067\u3059\u3002\u533f\u540d\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u904b\u7528\u3057\u3066\u3044\u308b\u4eba\u3082\u591a\u304f\u3001SNS\u4e0a\u3060\u3051\u3067\u306e\u7e4b\u304c\u308a\u304c\u5e83\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u3055\u3089\u306b\u6295\u7a3f\u304c\u6642\u7cfb\u5217\u306b\u4e26\u3093\u3067\u3044\u308b\u305f\u3081\u3001\u4e00\u5ea6\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306b\u6d41\u3055\u308c\u3066\u3057\u307e\u3046\u3068\u3001\u3042\u3063\u3068\u3044\u3046\u9593\u306b\u57cb\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u305d\u306e\u305f\u3081\u3001Twitter\u3067\u306f\u8cea\u3088\u308a\u91cf\u304c\u91cd\u8981\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u3082\u3061\u308d\u3093\u4e00\u5b9a\u306e\u30af\u30aa\u30ea\u30c6\u30a3\u306f\u5fc5\u8981\u3067\u3059\u304c\u3001\u3067\u304d\u308b\u3060\u3051\u591a\u304f\u306e\u4eba\u306e\u76ee\u306b\u3068\u307e\u308b\u3082\u306e\u3092\u6570\u591a\u304f\u91cf\u7523\u3059\u308b\u3053\u3068\u3067\u4eba\u3005\u306b\u8a8d\u77e5\u3055\u308c\u308b\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u3053\u308c\u3089\u3092\u6e2c\u308bKPI\u3068\u3057\u3066\u306f\u3001\u300c\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u300d\u304c\u6709\u52b9\u3067\u3059\u3002\u6642\u7cfb\u5217\u9806\u306b\u6295\u7a3f\u304c\u4e26\u3076Twitter\u3067\u306f\u3001\u4f55\u3088\u308a\u3082\u6295\u7a3f\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u304c\u91cd\u8981\u3002\u3069\u306e\u6642\u9593\u5e2f\u3060\u3068\u591a\u304f\u306e\u4eba\u306b\u898b\u3089\u308c\u308b\u306e\u304b\u3092\u77e5\u308b\u305f\u3081\u306b\u300c\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u300d\u304c\u6307\u6a19\u3068\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u3088\u308a\u591a\u304f\u306e\u4eba\u306b\u60c5\u5831\u3092\u5c4a\u3051\u3066\u5c11\u3057\u3067\u3082\u9732\u51fa\u6a5f\u4f1a\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u3001\u60c5\u5831\u62e1\u6563\u3055\u308c\u3084\u3059\u3044Twitter\u3067\u306e\u6709\u52b9\u306a\u6226\u7565\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>Facebook\u3067\u306e\u52b9\u679c\u6e2c\u5b9a<\/strong><\/h3>\n<p class=\"text\">Facebook\u306e\u6295\u7a3f\u3092\u5206\u6790\u3059\u308b\u30c4\u30fc\u30eb\u306f\u3001\u300cFacebook\u30a4\u30f3\u30b5\u30a4\u30c8\u300d\u3092\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u5177\u4f53\u7684\u306b\u78ba\u8a8d\u3067\u304d\u308b\u9805\u76ee\u306f\u3001<\/p>\n<div class=\"enclosing enclosing-02\">\n<ul class=\"list list-02\">\n<li>\u30d5\u30a9\u30ed\u30ef\u30fc\u6570<\/li>\n<li>\u3044\u3044\u306d\u6570<\/li>\n<li>\u30ea\u30fc\u30c1<\/li>\n<li>\u30da\u30fc\u30b8\u30d3\u30e5\u30fc<\/li>\n<li>\u30da\u30fc\u30b8\u30d7\u30ec\u30d3\u30e5\u30fc<\/li>\n<li>\u30da\u30fc\u30b8\u3067\u306e\u30a2\u30af\u30b7\u30e7\u30f3<\/li>\n<li>\u30a4\u30d9\u30f3\u30c8\u306ePV\u3084\u30af\u30ea\u30c3\u30af\u6570<\/li>\n<\/ul>\n<\/div>\n<p class=\"text\">\u306a\u3069\u3067\u3059\u3002<\/p>\n<p class=\"text\">Facebook\u306f\u3001\u6295\u7a3f\u306e\u5168\u3066\u304c\u53cb\u9054\u3084\u30d5\u30a1\u30f3\u306b\u8868\u793a\u3055\u308c\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306e\u521d\u671f\u8a2d\u5b9a\u3067\u306f\u300c\u30cf\u30a4\u30e9\u30a4\u30c8\u300d\u3068\u3044\u3046\u30a8\u30c3\u30b8\u30e9\u30f3\u30af\u306b\u57fa\u3065\u3044\u3066\u5f62\u6210\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u30a8\u30c3\u30b8\u30e9\u30f3\u30af\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u304c\u9ad8\u3044\u3068\u601d\u308f\u308c\u308b\u6295\u7a3f\u3092\u512a\u5148\u3057\u3066\u8868\u793a\u3059\u308b\u8a2d\u5b9a\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u305d\u306e\u512a\u5148\u5ea6\u3092\u6c7a\u5b9a\u3059\u308b\u30a8\u30c3\u30b8\u30e9\u30f3\u30af\u306f\u3001\u6295\u7a3f\u5185\u5bb9\u306e\u91cd\u8981\u5ea6\u306b\u3088\u3063\u3066\u5909\u5316\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u3044\u3044\u306d\u3084\u30b3\u30e1\u30f3\u30c8\u6570\u304c\u591a\u3051\u308c\u3070\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u8208\u5473\u304c\u3042\u308b\u91cd\u8981\u306a\u6295\u7a3f\u3067\u3059\u3002\u307e\u305f\u3001\u51a0\u5a5a\u846c\u796d\u306a\u3069\u306e\u6c7a\u3057\u3066\u8efd\u304f\u306a\u3044\u8a71\u984c\u3082\u91cd\u8981\u3068\u6349\u3048\u3089\u308c\u308b\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u3053\u306eFacebook\u7279\u6709\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u3088\u308a\u3001\u300c\u30ea\u30fc\u30c1\u300d\u306e\u9805\u76ee\u304cKPI\u3067\u6700\u3082\u91cd\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u30ea\u30fc\u30c1\u306f\u6295\u7a3f\u30da\u30fc\u30b8\u3092\u95b2\u89a7\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u6570\u3067\u3059\u3002\u30a8\u30c3\u30b8\u30e9\u30f3\u30af\u304c\u4e0a\u6607\u3059\u308b\u3053\u3068\u3067\u30ea\u30fc\u30c1\u6570\u3082\u5897\u3048\u308b\u305f\u3081\u3001\u3088\u308a\u591a\u304f\u306e\u4eba\u306b\u8868\u793a\u3055\u308c\u305f\u91cd\u8981\u5ea6\u306e\u9ad8\u3044\u6295\u7a3f\u3068\u8a00\u3048\u307e\u3059\u3002\u30ea\u30fc\u30c1\u6570\u304b\u30891\u3064\u306e\u6295\u7a3f\u306e\u8cea\u3092\u9ad8\u3081\u3089\u308c\u308b\u305f\u3081\u3001\u5ba3\u4f1d\u52b9\u679c\u3084CVR\u3001LTV\u304c\u671f\u5f85\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<h2 class=\"ttl parts-ttl parts-ttl-1\"><strong>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u5bfe\u52b9\u679c<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2946\" src=\"http:\/\/profuku.com\/magazine\/wp-content\/uploads\/2019\/02\/ac87baca78fd4da7944ed3e314950795.jpg\" alt=\"\" width=\"800\" height=\"509\" \/><\/p>\n<p 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class=\"text\">\u4ee5\u4e0b\u3067\u3001\u5b9f\u969b\u306b\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u512a\u308c\u3066\u3044\u308b\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e8b\u4f8b\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u30c1\u30a7\u30fc\u30f3\u306e\u65b0\u696d\u614b\u5e97\u8217<\/strong><\/h3>\n<p class=\"text\">\u5927\u624b\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u30c1\u30a7\u30fc\u30f3\u304c\u3001\u3053\u308c\u307e\u3067\u306e\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u306f\u9055\u3046\u300c\u7f8e\u5bb9\u300d\u306b\u7279\u5316\u3057\u305f\u5e97\u8217\u3092\u65b0\u898f\u3067\u30aa\u30fc\u30d7\u30f3\u3059\u308b\u306e\u3067\u3001\u305d\u306e\u5e97\u8217\u306e\u30b3\u30f3\u30bb\u30d7\u30c8\u3084\u60c5\u5831\u3092\u5e83\u304f\u77e5\u3089\u305b\u308b\u305f\u3081\u306b\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p 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class=\"text\">\u305d\u3053\u3067\u82e5\u3044\u5973\u6027\u304b\u3089\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u3001\u7f8e\u610f\u8b58\u304c\u9ad8\u3044\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30de\u30fc\u7dcf\u52e270\u540d\u3092\u8d77\u7528\u3002\u307e\u305f\u3001\u65b0\u5e97\u8217\u306e\u30aa\u30fc\u30d7\u30f3\u524d\u30a4\u30d9\u30f3\u30c8\u306b50\u540d\u3092\u62db\u96c6\u3057\u3001\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30de\u30fc\u81ea\u8eab\u306b\u4f53\u9a13\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3001\u3088\u308a\u30ea\u30a2\u30eb\u306a\u60c5\u5831\u3092PR\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u3053\u306e\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308a\u3001\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u306b\u304a\u3044\u3066100\u4e07\u30ea\u30fc\u30c1\u6570\u3092\u7372\u5f97\u3002\u5e97\u8217\u30aa\u30fc\u30d7\u30f3\u524d\u306e\u30d7\u30ec\u30a4\u30d9\u30f3\u30c8\u6642\u306b\u306f120\u4ee5\u4e0a\u306e\u6295\u7a3f\u304c\u4e0a\u304c\u308a\u3001\u8a71\u984c\u304c\u4e00\u6c17\u306b\u5e83\u304c\u308a\u307e\u3057\u305f\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>\u682a\u5f0f\u4f1a\u793e\u30d0\u30f3\u30c0\u30a4\u306e\u4e8b\u4f8b<\/strong><\/h3>\n<p class=\"text\">\u682a\u5f0f\u4f1a\u793e\u30d0\u30f3\u30c0\u30a4\u306f\u3001\u69d8\u3005\u306aYouTuber\u3092\u8d77\u7528\u3057\u3066\u5546\u54c1\u3092PR\u3057\u3066\u3044\u307e\u3059\u3002\u4e2d\u3067\u3082\u304f\u307e\u307f\u304d\u3055\u3093\u304c\u7d39\u4ecb\u3057\u305f\u300c\u305f\u307e\u3054\u3063\u3061\u300d\u306f\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u512a\u308c\u305f\u5ba3\u4f1d\u52b9\u679c\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u691c\u8a3c\u3057\u305f\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u65b0\u88fd\u54c1\u306e\u8a34\u6c42\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u304b\u3089\u8cfc\u5165\u307e\u3067\u306eCVR\u3067\u3059\u3002<\/p>\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.uuum.co.jp\/2016\/01\/13\/3721\" target=\"\u201d_blank\u201d\" class=\"link link-icon\" rel=\"noopener noreferrer\">UUUM\u682a\u5f0f\u4f1a\u793e\u300cYouTuber\u3092\u6d3b\u7528\u3057\u305f\u30bf\u30a4\u30a2\u30c3\u30d7\u52d5\u753b\u306e\u614b\u5ea6\u5909\u5bb9\u52b9\u679c\u3092\u691c\u8a3c\u300d<\/a><\/p>\n<p class=\"text\">\u52d5\u753b\u3092\u8996\u8074\u3057\u305f\u4eba\u3068\u8996\u8074\u3057\u3066\u3044\u306a\u3044\u4eba\u306b\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u7d50\u679c\u3001\u8a8d\u77e5\u5ea6\u306f65.7\uff05\u3082\u5dee\u304c\u3042\u308a\u3001\u305d\u306e\u4ed6\u306e\u9805\u76ee\u308220\uff05\u524d\u5f8c\u306e\u9055\u3044\u304c\u3042\u308b\u50be\u5411\u306b\u3002\u5b9f\u969b\u306b\u8cfc\u5165\u3057\u305f\u4eba\u306f3.3\uff05\u3067\u3057\u305f\u304c\u3001\u9ad8\u3044\u5ba3\u4f1d\u52b9\u679c\u304c\u51fa\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 class=\"ttl parts-ttl parts-ttl-2\"><strong>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9ad8\u3044\u5546\u54c1<\/strong><\/h3>\n<p class=\"text\">\u4f55\u3082\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3060\u3051\u304c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u6c7a\u3081\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4f01\u696d\u304c\u5ba3\u4f1d\u3059\u308b\u5546\u54c1\u81ea\u4f53\u306b\u3082\u3001\u5411\u304d\u4e0d\u5411\u304d\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u5177\u4f53\u7684\u306b\u306f\u3001\u300c\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u30d5\u30a1\u30f3\u3060\u304b\u3089\u8cfc\u5165\u3059\u308b\u300d\u8981\u7d20\u3067\u3042\u308bLTV\u3068\u306e\u89aa\u548c\u6027\u306e\u9ad8\u3044\u5546\u54c1\u3067\u3059\u3002\u7d20\u808c\u306e\u7dba\u9e97\u306a\u5973\u6027\u304c\u611b\u7528\u3059\u308b\u30b9\u30ad\u30f3\u30b1\u30a2\u5546\u54c1\u3084\u3001\u304a\u6d12\u843d\u306a\u4eba\u304c\u7d39\u4ecb\u3059\u308b\u6700\u65b0\u306e\u30c8\u30ec\u30f3\u30c9\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306a\u3069\u306e\u300c\u61a7\u308c\u306e\u3042\u306e\u4eba\u307f\u305f\u3044\u306b\u306a\u308c\u308b\u304b\u3082\u300d\u3068\u601d\u3046\u3088\u3046\u306a\u3082\u306e\u3002<\/p>\n<p class=\"text\">\u96fb\u901a\u304c\u884c\u306a\u3063\u305f\u8abf\u67fb\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u767a\u4fe1\u3092\u304b\u306a\u308a\u53c2\u8003\u306b\u3059\u308b\u3082\u306e\u306e\u4e0a\u4f4d\u306f\u3001\u30e1\u30a4\u30af\u30a2\u30c3\u30d7\u3084\u30b9\u30ad\u30f3\u30b1\u30a2\u88fd\u54c1\u306a\u3069\u306e\u5bb9\u59ff\u306b\u95a2\u308f\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p class=\"text\">\u51fa\u5178\uff1a<a href=\"https:\/\/dentsu-ho.com\/articles\/6244\" class=\"link\">\u96fb\u901a\u5831\u300c\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u63a8\u5968\u304c\u52b9\u679c\u3092\u6301\u3064\u5546\u54c1\u30b8\u30e3\u30f3\u30eb\u3068\u306f\uff1f\u300d<\/a><\/p>\n<p class=\"text\">\u5199\u771f\u3084\u52d5\u753b\u3067\u3001\u5546\u54c1\u306b\u3064\u3044\u3066\u306e\u60c5\u5831\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u4f1d\u3048\u3089\u308c\u308b\u304b\u3089\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u307e\u305f\u8cfc\u5165\u3084\u767b\u9332\u306a\u3069\u306e\u30b4\u30fc\u30eb\u307e\u3067\u304c\u9060\u3044\u76ee\u6a19\u3067\u3082\u3001\u7c21\u6f54\u3067\u30b9\u30e0\u30fc\u30ba\u306b\u624b\u7d9a\u304d\u304c\u9032\u3080\u3082\u306e\u3067\u3042\u308c\u3070CVR\u3082\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u52d5\u753b\u3084\u6295\u7a3f\u306b\u8a18\u8f09\u3057\u3066\u3042\u308bURL\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3060\u3051\u3067\u767b\u9332\u3067\u304d\u305f\u308a\u8cfc\u5165\u3067\u304d\u305f\u308a\u3059\u308b\u3082\u306e\u3067\u3059\u3002\u7279\u306b\u697d\u5929\u3084Amazon\u3001Google\u306a\u3069\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3068\u9023\u52d5\u3057\u3066\u3044\u308c\u3070\u9762\u5012\u306a\u5165\u529b\u3082\u7701\u7565\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"text\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u76f8\u5834\u3084\u3001\u8cbb\u7528\u6c7a\u5b9a\u306e\u8981\u56e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3053\u3061\u3089\u2193<\/p>\n<p>\u3010<a href=\"https:\/\/profuku.com\/magazine\/article\/39\" class=\"link\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u76f8\u5834\u3068\u8cbb\u7528\u3092\u6c7a\u3081\u308b\u8981\u56e0\u307e\u3068\u3081<\/a>\u3011<\/p>\n<h2 class=\"ttl parts-ttl parts-ttl-1\"><strong>\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u306e\u307e\u3068\u3081<\/strong><\/h2>\n<p class=\"text\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5e83\u3081\u308b\u4eba\u7269\u3068\u5ba3\u4f1d\u3059\u308b\u5546\u54c1\u306a\u3069\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u809d\u5fc3\u3067\u3059\u3002\u3055\u3089\u306b\u3001SNS\u306e\u30b5\u30fc\u30d3\u30b9\u3054\u3068\u306b\u9069\u5207\u306a\u4eba\u9078\u3084\u6226\u7565\u304c\u5fc5\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p class=\"text\">\u307e\u305f\u4f01\u753b\u3092\u5b9f\u65bd\u3057\u305f\u304b\u3089\u3068\u3044\u3063\u3066\u3001\u3059\u3050\u306b\u52b9\u679c\u3092\u767a\u63ee\u3059\u308b\u3082\u306e\u3070\u304b\u308a\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002KPI\u3084CVR\u3068\u3044\u3063\u305f\u6570\u5024\u3092\u96c6\u8a08\u3057\u3001\u52b9\u679c\u6e2c\u5b9a\u3092\u3059\u308b\u3053\u3068\u3067\u3088\u308a\u9069\u5207\u306a\u6226\u7565\u3092\u7df4\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p 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class=\"aligncenter size-full wp-image-3401\" src=\"http:\/\/profuku.com\/magazine\/wp-content\/uploads\/2019\/04\/4b391ec08f5b333a1ba8306d2c2e2ea6.jpg\" alt=\"\" width=\"800\" height=\"800\" \/><\/p>\n<p class=\"text\">\u3010\u305d\u306e\u307b\u304b\u306e\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8a18\u4e8b\u306f\u3053\u3061\u3089\u2193\u3011<\/p>\n<ul class=\"list list-02\">\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/48\" class=\"link\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u62c5\u5f53\u8005\u76ee\u7dda\u3067\u5168\u3066\u89e3\u8aac<\/a><\/li>\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/37\" class=\"link\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6700\u65b0\u4e8b\u4f8b\u96c6\u3010\u65e5\u672c\u30fb\u6d77\u5916\u30112019\u5e743\u6708\u6700\u65b0\u7248<\/a><\/li>\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/38\" class=\"link\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5e02\u5834\u898f\u6a21\u3010\u65e5\u672c\u30fb\u6d77\u5916\u3011\u3068\u4eca\u5f8c\u306e\u4e88\u6e2c<\/a><\/li>\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/39\" class=\"link\">\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u76f8\u5834\u3068\u8cbb\u7528\u3092\u6c7a\u3081\u308b\u8981\u56e0\u307e\u3068\u3081<\/a><\/li>\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/40\" class=\"link\">SNS\u5225\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7279\u5fb4\u3084\u5f97\u610f\u5206\u91ce\u30fb\u52b9\u679c\u306e\u9055\u3044<\/a><\/li>\n<li><a href=\"https:\/\/profuku.com\/magazine\/article\/43\" 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